Social MediaHootsuite Introduces Free Version of ‘Campaigns’ for Businesses to Drive Engagement, Generate Leads
Hootsuite, the leading social media management platform has announced a free version of the popular Hootsuite Campaigns Enterprise solution. The offering is designed to empower users with the ability to launch landing pages and sweepstakes, and help them drive engagement and generate leads. Businesses can also upgrade to the paid option, which offers scalability, deeper customization and more campaign options.
Greg Gunn, Vice President, New Product Growth, Hootsuite, said, “Hootsuite Campaigns simplifies online social marketing and enables businesses – from food trucks to Fortune 1000 companies – to achieve better business results. Ninety percent of Hootsuite users cite leads and conversion as their primary goals from social, and Hootsuite Campaigns directly addresses that need. It gives everyone the resources of a digital agency right at their fingertips.”
Hootsuite Campaigns is easy-to-use and is intuitive. Its simple interface, integrated with the Hootsuite platform, lets users select the campaign type that best fits their audience to make a greater impact on customers and garner measurable results. The solution allows digital marketers and entrepreneurs to develop effective social media campaigns, including contests, galleries and sweepstakes, across different platforms including, Twitter, Instagram and Facebook. Additionally, businesses will now be able to use the platform for amassing leads and insights from customers in all of five minutes.
