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NewsSalesfusion’s New Email Builder Introduced for Small and Mid-Sized Businesses

Leading marketing automation technology provider for small and mid-sized businesses, Salesfusion, has recently introduced a new, enhanced, and responsive email builder with largely simplified email design capabilities. The email builder’s drag and drop capability allows marketers with varied skill levels - and without design or HTML knowledge - to create emails in no time. The platform has an image editor and its in-built email best practices and interactive design ascertains that messages are sent perfectly across mobile devices, browsers, and email clients.

Salesfusion’s email solution has a range of advanced features - including drag and drop email functionality, preset themes and templates, in-built previews of the final email appearance across various emails clients and browsers, tracking of campaigns using Google Analytics URL Builder, detailed campaign statistics that offer in-depth insights, and a lot more.

One of the early adopters of Salesfusion’s cutting-edge email builder platform is StrataCloud’s Marketing Vice-President, Heather Foster. He says in this release, “Salesfusion’s intuitive email builder helps our marketing team spend more time on personalizing our messages and less time worrying about the logistics of design and deliverability. Its editor and variety of pre-developed templates enable us to create and send sophisticated email designs in a matter of minutes, without the need of technical resources.”

Suzanne Ward, Salesfusion’s product management Vice-President, commented “More than 60 percent of enterprise companies use marketing automation to drive success. However, adoption among small and mid-size businesses has been much slower. This is largely because traditional marketing automation platforms have been too expensive to purchase and complex to operate. Salesfusion makes marketing automation accessible to small and mid-size businesses by delivering a solution that is so easy to use, even a marketing team of one can manage it effectively.”

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