NewsAnyMeeting Launches Integration with Over 400 Business Apps via Zapier

With a few clicks, marketers can now connect meeting and webinar engagement data with records in their marketing and CRM platforms 

AnyMeeting, a leading provider of webinar and web conferencing software for small business, today announced integration with popular business apps including Salesforce, HubSpot, Constant Contact, Eventbrite, LinkedIn, LeadPages and over 400 others through an integration with Zapier.  Zapier is a service that interconnects business apps by enabling users to specify triggers and actions between apps using a simple point-and-click interface.

Said Costin Tuculescu, CEO & founder of AnyMeeting, “As we increase our strategic focus on specific high-value use cases, helping the SMB marketing professional capture and leverage engagement data is critical.  This is an important first step in helping marketers get actionable webinar and meeting data into the places their marketing and sales teams can best take advantage of it.”

Customers can now connect AnyMeeting to leading marketing automation, email marketing and CRM platforms using one of many prepackaged “shared Zaps” – automations created using defined triggers and actions between apps – or by creating their own Zaps.  The prepackaged Zaps available today from AnyMeeting include:

• Salesforce – Automatically create a Salesforce lead when someone registers for a webinar.
• Constant Contact – Add a webinar registrant from a Constant Contact signup form to AnyMeeting.
• Eventbrite – Use Eventbrite to register attendees for your AnyMeeting webinars.

A more complete set of prepackaged AnyMeeting Zaps is available on the Zapier website.

Customized integrations and automations can also be created as needed.  Three AnyMeeting triggers are currently available including “Created a Webinar,” “New Webinar Registration,” and “New Attendee.”  When these events occur in AnyMeeting, Zapier can trigger actions in other apps.  Likewise, actions can be performed in AnyMeeting based on triggers in other apps.  Currently, these actions include “Schedule a Meeting,” “Schedule a Webinar,” and “New Webinar Registration.”  By combining these simple actions and triggers, users are able to create powerful automated tasks to improve efficiency.

The integration feature is now available to AnyMeeting subscribers on Meeting Pro and Webinar Pro plans.  To kick off usage of the feature, AnyMeeting is launching a contest that will award an Apple Watch to one subscriber selected from among all who integrate AnyMeeting with other apps via Zapier by December 1st.