NewsSwipe Introduces New Features, Launches Pro Plan
Swipe, the marketing technology tool for responsive web presentations, is now raising the bar with new features that it plans to effectively monetize. While the platform already offers a host of incredible benefits like live syncing, audience analytics and real-time polls, it is all set to offer a Pro plan for marketers and businesses.
Its newly added features include integration with third-party analytics platforms (like Google Analytics), the facility to create infinite secret links for your presentation so that per recipient performance can be tracked, and a password protection option for presentations.
Expressing her views on the potential of these new features, Swipe co-founder and CEO Horia Cernusca adds, “What we noticed is that the majority of non-edu users use Swipe in a work context. They use it to pitch potential customers, to pitch investors, to run meetings, to run webinars. The Pro plans are very much aimed at the business user, the salesman, the marketer, who wants to track in more detail how people interacted with their deck, when the prospective customer / investor etc. sees the deck, and most importantly, how each individual person you show or send your deck to interacts with it in a different way. This kind of data on a person level can be super powerful.”