What Is Marketing Intelligence? Definition, Best Practices, Use Cases and Tools.

    Katie Robbert Co-founder and CEO, Trust Insights

    Marketing Analytics

    8 mins read Apr 22, 2020

    Marketing intelligence can be used to build an effective marketing strategy. Find out exactly what it is, its best practices, use cases, and tools.

    Top 20 Landing Page Design Examples for 2020

    Indrajeet Deshpande Contributor, Ziff Davis B2B

    UX and CRO

    20 mins read Apr 14, 2020

    Landing page design is the process of creating landing pages aimed at boosting conversions. Here are our top 20 landing page design examples to inspire you.

    Social Distancing and Why It Presents an Opportunity for Marketers

    Yuval Ben-Itzhak CEO, Socialbakers


    4 mins read Apr 13, 2020

    As people are spending more time on social media platforms, the demand for paid ads on Facebook is decreasing , writes, Yuval Ben-Itzhak, CEO, Socialbakers

    How is COVID-19 Impacting Advertising, Marketing and Media?

    Philip - Smolin Chief Strategy Officer, Amobee


    3 mins read Apr 13, 2020

    Philip Smolin, Chief Strategy Officer of Amobee, discusses, how no industry is immune from the impact of the COVID-19 pandemic. But as governments, industries, companies, and individuals around the ...

    We Took Our 500-Person User Conference Virtual in Just 5 Days: Here’s What We Learned

    Dayana Nevo VP Marketing, WalkMe

    Digital Transformation

    4 mins read Apr 10, 2020

    In this article, Dayana Orlan-Nevo, VP Product and Corporate Marketing of WalkMe discusses how a digital adoption platform company cancelled their first user conference scheduled to take place in San ...

    Why Blockchain Occupies a Unique Seat at the Advertising Table

    Prateek Dayal CSO, Aqilliz

    Blockchain in Marketing

    4 mins read Apr 09, 2020

    As the innovation agenda continues to take the front seat in the world of advertising, blockchain technology has emerged as a promising answer for greater transparency, automation, and ...

    How Marketers Can Use the Power of Exit-Intent Pop-Ups to Get More Newsletter Subscribers

    Ugi Djuric CEO, Contenthorse

    Marketing Automation

    4 mins read Apr 09, 2020

    Email campaigns should be an essential part of your sales strategy. An effective email campaign that you can run through a newsletter is a great way to nurture your leads and show the latest news, ...

    4 Last-Minute Easter Marketing Campaign Ideas During the COVID-19 Pandemic

    Merilyn Pereira Editor, Ziff Davis B2B

    Customer Experience

    9 mins read Apr 09, 2020

    With Easter and Passover upon us, how can brands get it right with Easter marketing during a pandemic? Here are some Easter marketing ideas.

    Achieving Meaningful Customer Insights from IoT

    Tom Treanor Global Head of Marketing, Arm Treasure Data

    IoT in Marketing

    3 mins read Apr 08, 2020

    Tom Treanor, Global Head of Marketing, Arm Treasure Data, offers perspective on achieving meaningful customer insights from IoT data.

    Ready to Automate Your Marketing Reports? Start Here

    Kerrie Davis Director of Data & Analytics, R2integrated

    Marketing Analytics

    5 mins read Apr 08, 2020

    In this article, Kerrie Davis, Director of Analytics of R2i discusses how to do better things than do than copy and paste data into a spreadsheet and tweak charts, so automating routine marketing ...

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