User Interface

    Pricefx Updates Its Pricing Platform with New User Interface and Features

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    UX and CRO

    2 mins read Nov 20, 2019

    Unity UI Delivers More Intuitive, Consistent and Responsive Design for Pricefx Pricing Modules, While Offering Seamless UI Integration with SAP, Salesforce, Microsoft Dynamics and Other Leading ...

    How User Experience Can Help Bridge the Gap Between Marketers, Developers, & Customers

    Vandita Grover Contributor, Ziff Davis B2B

    Customer Experience

    5 mins read Oct 31, 2019

    A good user experience design can be the outcome of a collaboration between marketers, customers, and developers. Here is how UX design can bridge the gap and improve brand value.

    The Twitter Redesign: What Marketers Need to Know

    Merilyn Pereira Editor, Ziff Davis B2B

    Social Media Marketing

    4 mins read Jul 17, 2019

    The Twitter redesign rolled out on Monday, July 15, created quite a stir among the Twitterati. Find out what changed and what marketers should know.

    Is Your User Experience Keeping up with These 8 UX Trends for 2019?

    Chiradeep BasuMallick Contributor, Ziff Davis B2B

    UX and CRO

    5 mins read May 21, 2019

    User experience (UX) is a vital component in any digital marketing campaign. We share eight UX trends with tips to help you use UX optimally.

    A Quick Guide to UI and UX for Your Marketing Platforms

    Vandita Grover Contributor, Ziff Davis B2B

    UX and CRO

    5 mins read Feb 25, 2019

    What is user interface (UI) and user experience (UX) in the MarTech context? Here are five quick tips to enhance the UI & UX of your marketing platforms.

    Designing an App? Golden UI/UX Rules to Remember

    Vandita Grover Contributor, Ziff Davis B2B

    UX and CRO

    5 mins read Feb 22, 2019

    Functionality, performance and usability are essential user experience and user interface features in an app. Here are some tips to help you start.

    MessageGears Introduces New Tools for Email Marketing Platform

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Marketing Automation

    3 mins read Oct 10, 2018

    MessageGears has launched a new user interface and content building features for its email marketing platform, including major functionality upgrades designed to make it easier for marketers to take ...

    Design Thinking in the Digital Age

    Sunil Karkera Global Head of TCS Interactive, Tata Consultancy Services

    UX and CRO

    7 mins read Sep 24, 2018

    Design thinking is widely viewed as the best approach to generating and testing new ideas, new user experiences and new opportunities because it starts with a hypothesis, not requirements – it’s a ...

    Salesforce Introduces Conversational CRM with Einstein Voice

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor


    3 mins read Sep 20, 2018

    Salesforce [NYSE: CRM], the CRM, today announced Einstein Voice, a new platform service that brings the power of voice to millions of Salesforce users

    Amazon is Breaking New Ground in AdTech with ‘Video in Search’

    Sonali Datta Former Editor, MarTech Advisor


    4 mins read Aug 27, 2018

    Amazon, the e-commerce retail giant, is all set to test mobile video ad placements in product search pages – a bold step in taking its advertising business to new heights, in clear competition with ...

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