Sales And Marketing

    Chorus.ai Releases Conversation Intelligence Report, Provides In-Depth Insights For Sales

    Ameya Dusane Content Coordinator , MarTech Advisor

    Sales Enablement

    2 mins read Oct 16, 2019

    The report finds that 60% of managers coach late-stage deals, but alternatively, top managers also coach 63% of early-stage deals and garner 30% higher win rates by doing so.

    Seismic Introduces Seismic University To Help Develop Sales Enablement Skills

    Ameya Dusane Content Coordinator , MarTech Advisor

    Sales Enablement

    2 mins read Oct 16, 2019

    The program was created to give sales and marketing professionals the resources they need to optimize their use of Seismic and drive an even greater return on investment on their sales enablement ...

    Sales Enablement Mythbusters: Looking at 6 “Myths” About Sales Enablement

    David Keane Founder and CEO , bigtincan

    Sales Enablement

    3 mins read Oct 07, 2019

    Sales enablement is growing rapidly, with more and more companies adopting the practice into their sales strategy. But, with any emerging industry, there’s a lot of information (and misinformation) ...

    E-Commerce Live Chat: Six Considerations For Implementing it the Right Way

    Harry Thakkar Partner , Avatria

    Machine Learning & AI

    2 mins read Oct 04, 2019

    In this article by Harry Thakkar of Avatria focuses on best practices that e-commerce marketers need to consider when implementing successful live chat technology on their sites.

    E-Commerce Tips to Master the 2019 Holiday Shopping Season

    Gary Specter Global Head of GTM, Commercial Business , Adobe

    E-Commerce

    4 mins read Sep 24, 2019

    In this byline,Gary Specter, Global Head of GTM, Commercial Business, Adobe, outlines e-commerce tips and tricks for online retailers to make the most of the upcoming holiday shopping season.

    Freshworks Launches Freshsuccess to Help Sales and Marketing Team

    Ameya Dusane Content Coordinator , MarTech Advisor

    Sales Enablement

    2 mins read Sep 05, 2019

    New Software Completes Customer-for-Life Vision to Court, Close, Keep, and Grow Revenue Throughout Continuous Customer Journey .

    Why Marketers Need an Account-Based Marketing Framework: Q&A; With Madison Logic’s CEO, Tom O’Regan

    Neha Pradhan Editor Interviews , Ziff Davis B2B

    Account Based Marketing (ABM)

    5 mins read Aug 29, 2019

    Madison Logic’s CEO, Tom O’Regan, discusses the ideal framework for account-based marketing (ABM). Find out why ABM is so essential for marketers today.

    DealSignal Launches CRM Data Health for Salesforce; Simplifies Data to Help B2B Marketing & Sales Teams

    Ameya Dusane Content Coordinator , MarTech Advisor

    CRM

    2 mins read Aug 29, 2019

    DealSignal CRM Data Health eliminates data drudgery, providing an automated way to refresh, enrich, and reverify leads, contacts and accounts in Salesforce.

    Against Assembly Line Marketing: A Manifesto

    Daniel Incandela Chief Marketing Officer , Conga

    Collaboration & Project Management

    6 mins read Jul 31, 2019

    Daniel Incandela, Chief Marketing Officer, Conga, gives come quick tips on how you can start to change how people think about marketing in your company.

    8 Tips To Increase Sales Productivity

    Guy Rubin Chief Executive Officer , Ebsta

    Sales Enablement

    4 mins read Jul 29, 2019

    In this article, Guy Rubin CEO of Ebsta, talks about increasing sales productivity and maximizing sales while using the least resources.

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