Online Shopping

    Pinterest Introduces New Visual Recommendations to Simplify Shopping Experience

    Pooja Deshpande Jr Editor, Ziff Davis B2B

    E-Commerce

    2 mins read Apr 08, 2020

    With this move, Pinterest increases the potential for retailers to showcase their products on the platform.

    Virtual Reality (VR): Future of E-Commerce Industry

    Sachin Agrawal CEO, Tarika Group

    Conversational Marketing

    4 mins read Apr 06, 2020

    This article by Sachin Agrawal, Enterprise Architect, Tarika Technologies, talks about the role of virtual reality in e-commerce industry.

    82% Customers Likely to Purchase from More Socially Responsible Brand, Reports Trustpilot

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    E-Commerce

    2 mins read Apr 02, 2020

    The Value of a Trustworthy Brand Reputation report analyzes online reputation management from the perspective of a consumer and confirms that 90% of online shoppers rather walk away than purchase from ...

    What Today’s DTC Brands Can Teach Those of Tomorrow

    Maura Smith CMO, Pepperjam

    E-Commerce

    7 mins read Apr 01, 2020

    In this article, Pepperjam CMO Maura Smith takes a look at 5 key strategies many DTC brands have in common.

    Adobe's Digital Economy Index Reports 62% Surge in BOPIS Shopping Since 2014

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    E-Commerce

    2 mins read Apr 01, 2020

    New Index Measures Digital Economy in Real-Time; COVID-19 Drives Surge in eCommerce and Buy Online, Pickup In-Store

    Traffic to Online Grocery Sites Increased by 116% During 5th Week of COVID-19, Reports Contentsquare

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    E-Commerce

    2 mins read Mar 30, 2020

    Traffic to online grocery stores skyrockets as they struggle to keep up with demand, while other online retailers plateau suggesting consumers are stocking up for the long haul.

    Fast Raises $20M Funding, Launches One-Click Checkout for E-Commerce Platforms

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    E-Commerce

    2 mins read Mar 27, 2020

    Investment fuels rollout of one-click Checkout product for every device, platform and browser.  

    31% Customers Say They Will Completely Shift to Online Shopping Due to Coronavirus, Reports Yotpo

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    E-Commerce

    2 mins read Mar 26, 2020

    e-commerce Opportunity Sparks for Determined Direct-to-Consumer (D2C) Brands as Amazon Leaves Shoppers Stranded with One-Month-Plus Delays

    Why Shipping Is an Essential Piece of Your E-Commerce Marketing Strategy

    Jake Rheude Vice President of Marketing, Red Stag Fulfillment

    E-Commerce

    3 mins read Mar 25, 2020

    Jake Rheude, Vice President of Marketing, Red Stag Fulfillment, in this article talks about the boom of the e-commerce industry and why shipping plays a major role in the success of the e-commerce ...

    LiveIntent Reports Increase in Open Rates of Email Newsletters Due to COVID-19

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Marketing Automation

    2 mins read Mar 18, 2020

    Newsletters in the ‘shopping’ category have been performing well. With stores announcing their closures, brands are trying to push more performance out of the email channel -- traditionally a ...

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