How Marketers Can Use the Power of Exit-Intent Pop-Ups to Get More Newsletter Subscribers

    Ugi Djuric CEO, Contenthorse

    Marketing Automation

    4 mins read Apr 09, 2020

    Email campaigns should be an essential part of your sales strategy. An effective email campaign that you can run through a newsletter is a great way to nurture your leads and show the latest news, ...

    LiveIntent Reports Increase in Open Rates of Email Newsletters Due to COVID-19

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Marketing Automation

    2 mins read Mar 18, 2020

    Newsletters in the ‘shopping’ category have been performing well. With stores announcing their closures, brands are trying to push more performance out of the email channel -- traditionally a ...

    Inbox by Gmail Gets an Improved Approach for Alerts from GitHub, Trello, and Google News

    Sneha Nalawade Sr. Manager - Content, Ziff Davis B2B

    Marketing Automation

    5 mins read Aug 10, 2016

    Google has announced the introduction of an intriguing update for Inbox by Gmail building upon a very recent update where a new feature was launched that allowed users to get a quick view of the ...

    10 Essential Steps to Create Engaging Content for Email Newsletter

    Shabana Arora Former Editor, MarTech Advisor

    Marketing Automation

    5 mins read Jul 11, 2016

    Newsletters are a quintessential part of email marketing campaigns and serve as a medium for you to connect closely with your target audience, and also make your subscription base stronger. Email ...

    Ideas for Marketers to use as National Holiday Campaigns

    Rohit Roy Former News Editor, MarTech Advisor

    Interactive Marketing

    5 mins read Jul 04, 2015

    For those who haven’t been able to organize or commit to any local events for the 4th of July weekend, the opportunity is still not lost. You can make use of these tips to formulate a winning ...

Load More Stories