Influencer Marketing

    Your Blueprint to Marketing in China in 2020 (Chinese New Year Special)

    Chiradeep BasuMallick Contributor , Ziff Davis B2B

    Martech Skills

    5 mins read Jan 24, 2020

    For Chinese New Year, outline a strategy that will fast-track your brand’s marketing strategy in China. We share five tips to help you.

    Top 20 Content Marketing Online Courses and Certifications to Enroll in 2020

    Indrajeet Deshpande Contributor , Ziff Davis B2B

    Content Marketing

    12 mins read Jan 24, 2020

    Content marketing is a dynamic discipline. We compiled a list of 20 online content marketing courses and certifications for you in 2020.

    Top 10 Instagram Marketing Strategy Tips for 2020

    Madhura Gaikwad Freelance Contributor , Ziff Davis

    Social Media Marketing

    10 mins read Jan 08, 2020

    Instagram has proved to be one of the most engaging platforms in social media marketing. Here are 10 tips to optimize your Instagram marketing strategy for 2020.

    Will Instagram Be the Most Important Social Marketing Channel in 2020?

    Vandita Grover Contributor , Ziff Davis B2B

    Social Media Marketing

    5 mins read Jan 08, 2020

    What will the future of Instagram in 2020 be like? How will marketers cope with the phasing out of likes? Will IGTV be a successful marketing tool? Let’s find out.

    What Is Paid Media? Definition, Types, Process with Examples

    Merilyn Pereira Editor , Ziff Davis B2B

    Adtech

    15 mins read Jan 07, 2020

    Paid media is the purchased ad space to display your ads on. Learn more about the types of paid media, its process, and examples

    How to Get Instagram Influencers Onboard with Your Brand

    Yann Benichou Co-founder , iFluenz

    Influencer Marketing

    4 mins read Jan 03, 2020

    Instagram influencers have a huge impact on followers buying behavior. You need to know the right ways to get them on board with your brand. Here’s how you can do it, says, Yann Benichou Blogger, ...

    Could Volkswagen’s Fun Theory Transform Influencer Marketing in 2020?

    Chiradeep BasuMallick Contributor , Ziff Davis B2B

    Influencer Marketing

    5 mins read Dec 24, 2019

    Volkswagen’s Fun Theory campaign has several lessons for marketers. Learn how to apply Fun Theory to influencer marketing and other marketing tactics.

    20 Winning Social Media Campaign Ideas for 2020

    Indrajeet Deshpande Contributor , Ziff Davis B2B

    Social Media Marketing

    18 mins read Dec 19, 2019

    As organizations are planning their social media activities for 2020, check out these 20 outstanding social media campaign ideas to inspire you!

    What Are the Best Marketing Channels for Millennials in 2020?

    Vandita Grover Contributor , Ziff Davis B2B

    Martech Skills

    5 mins read Dec 17, 2019

    Are social and search still the best marketing channels for marketing to millennials? Or should marketers explore other avenues? Let’s find out.

    13 Digital Marketing Trends for 2020 From 14 Top Marketers

    Neha Pradhan Editor Interviews , Ziff Davis B2B

    AI in Marketing

    10 mins read Dec 17, 2019

    From D2C to AI to voice search, 14 marketing experts share digital marketing trends for 2020 that every marketer should focus on. Dive in now!

Load More Stories

Weekly Digest

Join 1.1 million sales & marketing professionals who use our weekly digest to stay updated with the latest news, articles and research