Yuval Ben-Itzhak CEO, Socialbakers
As people are spending more time on social media platforms, the demand for paid ads on Facebook is decreasing , writes, Yuval Ben-Itzhak, CEO, Socialbakers
Vandita Grover Contributor, Ziff Davis B2B
Social distancing and remote work are essential during the coronavirus pandemic. How will marketing change as COVID-19 impacts consumer behavior?
Neha Pradhan Editor Interviews, Ziff Davis B2B
Leading global marketers share tips on how businesses can manage the impact of Brexit on their businesses, and more. Dive in now!
Merilyn Pereira Editor, Ziff Davis B2B
February 2020 kept us all on our toes with special celebrations, news, and many reports and studies. Here are the essential marketing updates for the month.
Indrajeet Deshpande Contributor, Ziff Davis B2B
What started as a knock-off of Hot or Not in a dorm room at Harvard went on to become a social media giant. As Facebook turns sixteen, let’s look at the evolution of the platform.
Chiradeep BasuMallick Contributor, Ziff Davis B2B
The #deletefacebook trend is complicating marketing on Facebook. We turn to industry professionals for tips, tricks, and insights to create a Facebook marketing strategy.
Ivan Guzenko CEO, SmartyAds
In an overcrowded ad tech environment, those players and brands that will take into account the significance of direct-to-customer communication, supply-path optimization and FAANG prevalence, have ...
Madhura Gaikwad Freelance Contributor, Ziff Davis
Real estate social media marketing is a great channel to build a community and generate quality leads. Learn about the advantages with best practices to follow in real estate social media marketing.
Madhura Gaikwad Freelance Contributor, Ziff Davis
Social media marketing books are an ideal source of learning and inspiration by experienced professionals. Learn about our favorite top 10 social media books for 2020
Vandita Grover Contributor, Ziff Davis B2B
Marketers have experienced Facebook's organic reach decline in past months and are concerned. Is Facebook still a viable marketing tool in 2020? Let's find out.