Coronavirus Covid19

    How is COVID-19 Impacting Advertising, Marketing and Media?

    Philip - Smolin Chief Strategy Officer, Amobee

    Adtech

    3 mins read Apr 13, 2020

    Philip Smolin, Chief Strategy Officer of Amobee, discusses, how no industry is immune from the impact of the COVID-19 pandemic. But as governments, industries, companies, and individuals around the ...

    4 Last-Minute Easter Marketing Campaign Ideas During the COVID-19 Pandemic

    Merilyn Pereira Editor, Ziff Davis B2B

    Customer Experience

    9 mins read Apr 09, 2020

    With Easter and Passover upon us, how can brands get it right with Easter marketing during a pandemic? Here are some Easter marketing ideas.

    10 Expert Tips on Marketing During the Coronavirus (COVID-19) Crisis

    Neha Pradhan Editor Interviews, Ziff Davis B2B

    Customer Experience

    10 mins read Apr 09, 2020

    Marketing leaders share tips on how businesses can connect with customers in this time of crisis so their marketing efforts bear fruit. Dive in now!

    How Small Businesses Can Grow During the Coronavirus (COVID-19) Pandemic

    Neha Pradhan Editor Interviews, Ziff Davis B2B

    Customer Experience

    7 mins read Apr 08, 2020

    Frederik Hermann of BirdEye Inc. explains why the company launched a messaging platform to help SMBs during COVID-19. Learn how to sail through a crisis.

    How Marketers Can Respond Successfully to Abrupt Market Changes During COVID-19

    Mirko Holzer CEO, BrandMaker

    Adtech

    4 mins read Apr 07, 2020

    In this article, Mirko Hozler CEO of BrandMaker discusses the impact on businesses due to Coronavirus outbreak. The businesses have to assess their campaigns, plans and budget exposures in order to ...

    Think Like a Virus: B2B Marketing Strategy in the WFH World

    Dmitri Lisitski CEO & Co-Founder, Influ2

    Content Marketing

    4 mins read Apr 03, 2020

    Global quarantine has forced businesses to go remote and digital, says Dmitri Lisitski, Co-founder and CEO of Influ2. Many business practices that have been adopted today will also remain after the ...

    How Can Brands Navigate Crisis in a Way That Safeguards Their Future? 

    Yuval Ben-Itzhak CEO, Socialbakers

    Customer Experience

    4 mins read Mar 31, 2020

    In this article Yuval Ben-Itzhak, CEO, Socialbakers talks about how businesses can navigate the COVID-19 crisis and safeguard their future. He also shares tips to help businesses and brands not only ...

    How Will Marketing Strategies Evolve in Times of Coronavirus (COVID-19)?

    Vandita Grover Contributor, Ziff Davis B2B

    Customer Experience

    10 mins read Mar 31, 2020

    Social distancing and remote work are essential during the coronavirus pandemic. How will marketing change as COVID-19 impacts consumer behavior?

    How Marketing Leaders Can Manage the Impact of Coronavirus (COVID-19) on Revenue

    Merilyn Pereira Editor, Ziff Davis B2B

    Customer Experience

    5 mins read Mar 27, 2020

    COVID-19 has left leadership grappling with the implications on business goals and customer experience. How can you manage both and focus on customer retention?

    Role of Advertising During the Coronavirus Era

    Ken Harlan Founder and CEO, MobileFuse

    Adtech

    4 mins read Mar 26, 2020

    With the Coronavirus top-of-mind for people around the world, CEOs and CMOs across every vertical need to be mindful, and adjust their advertising strategies to continue benefiting consumers during ...

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