Amobee

    How is COVID-19 Impacting Advertising, Marketing and Media?

    Philip - Smolin Chief Strategy Officer, Amobee

    Adtech

    3 mins read Apr 13, 2020

    Philip Smolin, Chief Strategy Officer of Amobee, discusses, how no industry is immune from the impact of the COVID-19 pandemic. But as governments, industries, companies, and individuals around the ...

    20 Expert WFH Tips for Marketers in the Coronavirus (COVID-19) Outbreak

    Merilyn Pereira Editor, Ziff Davis B2B

    Martech Skills

    18 mins read Mar 18, 2020

    Coronavirus fears have led to millions working remotely. For marketing and sales teams, what are the best tips and tools to work effectively during the Coronavirus (COVID-19) outbreak?

    Amobee, an Advertising Platform Company, Names Samba Natarajan as Its New CEO

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Adtech

    2 mins read Dec 24, 2019

    Samba was earlier the CEO of Singtel’s Group Digital Life since 2015, where he was responsible for the Group’s digital portfolio, including Amobee, HOOQ, DataSpark and Innov8.

    Amobee Introduces New Data Solution to Simplify TV Advertising

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Adtech

    2 mins read Aug 16, 2019

    Amobee’s connected TV data marketplace will also include custom built segments to help advertisers manage cross-screen frequency, maintain share of voice and reach unexposed viewers to drive ...

    Amobee Announces Partnership with ITV for Exclusive Technology Licensing

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Adtech

    2 mins read Apr 05, 2019

    The agreement with ITV, is Amobee’s most significant move into the television space following its acquisition of Videology assets in 2018.

    Amobee Enters Agreement with Nielsen to Power Convergence of TV and Digital

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Adtech

    2 mins read Feb 21, 2019

    The collaboration provides Amobee with access to Nielsen’s television viewing and online media consumption data.

    Amobee Partners with Place Exchange to Facilitate Programmatic Buying for Out-of-Home Media

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Display and Native Advertising

    3 mins read Dec 17, 2018

    Amobee, a digital marketing technology company serving brands and agencies, announced it has partnered with Place Exchange to launch one of the first truly programmatic marketplaces for out-of-home ...

    Amobee Announces Collaboration with Oracle Data Cloud

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Customer Data Management

    3 mins read Nov 29, 2018

    Amobee, a digital marketing technology company serving brands and agencies, today announced it has expanded its collaboration with Oracle Data Cloud to become one of the first companies to activate ...

    Amobee Acquires Videology, Expands Advanced TV and Video Advertising Capabilities

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Customer Data Management

    3 mins read Aug 28, 2018

    Singtel subsidiary Amobee, a digital marketing technology company serving brands and agencies, today announced it has completed the acquisition of assets from Videology

    Amobee to Acquire Videology Assets to Advance TV and Digital Video Advertising Capabilities

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    Customer Data Management

    2 mins read Jul 18, 2018

    Singtel subsidiary Amobee, a digital marketing technology company serving brands and agencies, today announced that it has emerged as the winner in the court-supervised auction to acquire certain ...

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