5g

    When Is 5G Coming for Marketers? Q&A; With Jennifer Kyriakakis of Matrixx Software

    Neha Pradhan Editor Interviews, Ziff Davis B2B

    IoT in Marketing

    5 mins read Jan 16, 2020

    Jennifer Kyriakakis of Matrixx Software discusses how 5G will mark the dawn of a new era of connectivity. Find out what’s in store!

    CES 2020: Top 3 Takeaways for Marketers

    Merilyn Pereira Editor, Ziff Davis B2B

    IoT in Marketing

    5 mins read Jan 14, 2020

    CES 2020 was the event of the year with innovation in 5G, vehicle tech, AI and more. Here are our top 3 takeaways for marketers.

    The Future is Interactive Content: 5 Predictions for Marketers in 2020

    Dmitry Shapiro Co-founder and CEO, GoMeta

    Content Marketing

    4 mins read Jan 13, 2020

    In this piece, Dmitry Shapiro, co-founder and CEO of GoMeta, dives into trends marketers should take advantage of in 2020 if they want to capture the attention of consumers and ultimately compete in ...

    5G's Impact on Marketing in 2020: Trends and Predictions

    Indrajeet Deshpande Contributor, Ziff Davis B2B

    IoT in Marketing

    6 mins read Dec 11, 2019

    2019 saw the first commercial implementation of 5G. Here are three trends and predictions of 5G’s impact on marketing in 2020.

    The Future of Marketing is Experiential: Q&A; With Ryan Brown of Ceros

    Neha Pradhan Editor Interviews, Ziff Davis B2B

    Interactive Marketing

    5 mins read Nov 20, 2019

    Ryan Brown of Ceros discusses how experiential content best embodies your brand. Learn more about experiential content marketing from his insights.

    How to Galvanize Audiences With Interactive Content Marketing: Q&A; With TCS’ Sunil Karkera

    Neha Pradhan Editor Interviews, Ziff Davis B2B

    Interactive Marketing

    5 mins read Nov 13, 2019

    Sunil Karkera, head of interactive, TCS, discusses how interactive content marketing can improve buyer conversions. Learn more about his strategies.

    Top 12 Programmatic Advertising Trends for 2020 and Beyond

    Lipi Khandelwal Category Editor, Ziff Davis B2B

    Adtech

    15 mins read Nov 05, 2019

    Programmatic advertising is on a disruptive ride. Here are the top trends in programmatic Ad Tech space for 2020 and beyond

    What Is Owned Media? Definition, Process, Best Practices, and Examples

    Indrajeet Deshpande Contributor, Ziff Davis B2B

    Adtech

    12 mins read Oct 31, 2019

    Owned media is the set of communication channels an organization/individual owns. Learn about owned media, its process, and best practices.

    Nielsen Reports, 5G, AR, and Frictionless Commerce Is the Future of Retail and CPG

    Ameya Dusane Sr. Content Operations Associate, MarTech Advisor

    E-Commerce

    2 mins read Oct 23, 2019

    Nielsen reveals tech levers fueling such clients as P&G;, envisions transformative retail and CPG change at the Gartner IT Symposium/Xpo.

    5G Will Pave the Way for Some Very Cool Things

    Matt Tubergen EVP - Global Revenues & Growth, Digital Turbine Media

    Mobile Marketing

    4 mins read Oct 22, 2019

    5G will enable seamless user experiences. For app developers, this means more opportunities to monetize users and create stronger UA campaign results, says Matt Tubergen, Executive Vice President at ...

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