Collaboration is the process of aligning your company with another based on similar values, goals and complementary services or products. Collaborative marketing helps companies build their communities and services together therefore reaching larger audiences.
Project management in marketing is the all-round development of a campaign. Project management improves the productivity of teams working in silos across marketing organizations. Marketing Project Management can help boost an organizations communications, connections and creativity.
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Collaboration is the process of aligning your company with another based on similar values, goals and complementary services or products. Collaborative marketing helps companies build their communities and services together therefore reaching larger audiences.
Project management in marketing is the all-round development of a campaign. Project management improves the productivity of teams working in silos across marketing organizations. Marketing Project Management can help boost an organizations communications, connections and creativity.
Scroll down for our Top Picks and content ranging from articles to interviews to news!
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Ian Lowe VP of Marketing, Crownpeak
Articles Intermediate 5 mins read
Suchi Adhikari Associate Editor, Ziff Davis B2B
Interviews Basic 5 mins read
Daniel Incandela Chief Marketing Officer, Conga
Articles Intermediate 6 mins read
Jennifer Dodos Director of Marketing Communications, Mavenlink
Articles Intermediate 4 mins read
Laura Gurski Senior Managing Director, Accenture
Articles Intermediate 3 mins read
Christine Crandell President, New Business Strategies
Articles Intermediate 7 mins read
Wrike welcomes Saranya Babu to its executive team as Senior Vice President of Marketing.
Symphony expands beyond messaging to become the standard collaboration workflow platform for its growing community, facilitating digital transformation of financial markets.
New Office in Iconic Marunouchi in Tokyo is a Testament to the Company’s Strong Growth and Continued Investment in Japan
Workfront for Adobe Connects Marketing, Creative, and Campaign Work to Optimize Visibility and Performance
Gmelius plans to use the new funding to expand its account-based marketing and sales efforts, especially in the U.S. where two-thirds of their current customers are based.
Alessandra Gyben GreenRope, Marketing Director
How technology, like CRM and marketing automation can help integrate teams, but it really starts at the top, says, Alessandra Gyben, Marketing Director, GreenRope.
Freshworks has integrated its customer engagement suite with the WhatsApp Business solution to offer on-the-go conversational support via WhatsApp.
Ro Bhatia Chief Marketing Officer, LimeLight
In this article, we discuss the critical role CMOs play in helping the entire organization think ‘customer-first’, writes Ro Bhatia, Chief Marketing Officer, LimeLight.
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Daniel Incandela
Heather Hurst
John Reese
Shashi Seth
